Water Purifiers Are An IQ Tax?

Water Purifiers Are An IQ Tax?

The water purifier is not an IQ tax, which has real value for many families, but the uneven quality of products on the market and the poor marketing of some businesses have led some people to misunderstand the water purifier.
Here’s a breakdown:
1. The positive role of water purifier:
Improve water quality:
Removal of harmful substances: It can effectively remove impurities, heavy metals (such as lead, mercury, cadmium, etc.), bacteria, viruses, pesticide residues, residual chlorine and other harmful substances in tap water. For example, in some areas with rapid industrial development and relatively serious environmental pollution, tap water may contain more heavy metal ions, long-term drinking of untreated tap water will cause potential harm to human health, and water purifiers can solve this problem well.
Solve secondary pollution: the urban water supply network is old, rusty, broken and other conditions may lead to secondary pollution of tap water in the transmission process, and the water purifier can be deeply purified in the household water terminal to ensure the safety of household water.
Improve the taste of drinking water: after the water filter, the taste is more pure, no odor and impurities, whether it is directly drinking or used to make tea, coffee, etc., can improve the taste and quality of drinks.
Convenient and fast: you can provide clean drinking water at any time, without buying and handling bottled water, saving time and energy, especially for families with the elderly and children, the use of water purifiers is more convenient.
2. Reasons for the existence of what is considered an “IQ tax” :
Market chaos:
Uneven product quality: some water purifier products do not pass the quality, in terms of filtration effect, service life, etc., can not meet the publicity standards. For example, some low-cost water purifiers may use poor quality filter material, poor filtration effect, and may even release harmful substances that affect water quality.
False publicity: Some businesses exaggerate the functions and effects of water purifiers, claiming that they can treat diseases, beauty, and so on, misleading consumers. This false publicity makes consumers doubt the actual role of water purifiers.
High maintenance costs: water purifiers require regular replacement of consumables such as filters, which is an ongoing expense. If consumers do not fully understand the subsequent maintenance costs at the time of purchase, they may feel that the cost of using a water purifier is too high, and thus consider it an unnecessary consumption.

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In some areas, the water quality is better without use: in some areas with good water quality, the tap water itself has reached a higher drinking standard, and it can be safe to drink after simple boiling treatment. For families in these areas, if there is no particularly high demand for water quality, the need to buy a water purifier may be less.

Water Purifiers Are An IQ Tax?